Sustainability

Steps to Sustainability

Little Giggles believes in a simpler, kinder world for our children to enjoy and inherit. We create timeless, 100% organic clothing that’s better for our little ones and kinder to the planet.

We recognise that making and selling clothing has an impact. That’s why we aim to encourage more thoughtful, conscious purchasing choices.

We are committed to running a business that truly cares for the planet. Supporting the environment matters deeply to us and to our customers. We are always looking for ways to improve, and we want to share the steps we have taken—and continue to take—to ensure Little Giggles is as sustainable as possible.

Step 1

Being organic is the reason Little Giggles began and it remains at the heart of everything we do.

Our organic cotton is sourced from certified fair-trade suppliers, meaning:

Fibres are grown without harmful chemicals and with
less water
Cotton farmers receive fairer prices for their crops
Fabrics are softer, safer, and gentler on delicate baby
skin

Organic cotton is better for you, better for your little one, and better for the planet

Step 2

Little Giggles designs are minimal, comfortable, and high-quality—beautiful to wear and practical for everyday play.

Each collection focuses on timeless essentials rather than fast fashion trends. Our clothing is designed to last and remain loved season after season.

Our pieces are unisex and thoughtfully made so they are outgrown, not worn out. We want Little Giggles clothing to be passed on, shared, and enjoyed by many little ones.

Step 3

Little Giggles garments are made ethically, with sustainability considered at every stage of production. All our materials are OEKO-TEX® STANDARD 100 certified.

Our designs are created with care and produced responsibly in Europe.

We hold ourselves and our partners to high standards. Our manufacturing partners share Little Giggles’ core values working sustainably, supporting their teams, and contributing to local communities.

We actively reduce waste wherever possible. Leftover fabrics are reused, and our packaging is kept to a minimum using recycled paper labels and eco-friendly mailing bags.

Producing clothing this way takes time, effort, and care—but we believe it’s worth it.

For our children. For their future.